video: Definitive Guide to Setting Up WordPress and PodPress for a Podcast

(First published on Talkers magazine).

deanmichaelwwriter By Michael W. Dean
The Freedom Feens
Genesis Communications Network
Talk Show Host

CASPER, WY. – Podcasting is sometimes considered “the ugly stepchild of radio,” because unlike radio, podcasting is open to the unwashed masses.  Anyone with an Internet connection can reach the world, for no money and with no licensing.

Podcasting was ignored and vilified by radio industry people for years (it still is by some).  But these days, almost all talk radio shows also release a podcast archive of their show, either a pay version or for free.

In addition to releasing podcast archives of terrestrial radio shows, some talk hosts become podcasters after voluntarily leaving radio or after being fired.  And some people (like myself) start their shows as a podcast before getting syndicated on radio.

Podcasting doesn’t have the draw with advertisers that radio does, and a lot of people don’t take podcasting as seriously…probably because podcasting is something that “anyone can do,” whereas radio has gatekeepers as barriers to entry.

On the other hand, a radio show that doesn’t release archives as podcasts is not taken seriously, and is also missing opportunities for listeners who aren’t in the affiliates’ coverage areas.

Podcasting is also asynchronous, that is, you don’t to have tune in at certain times and days.  A podcast show is available any time.

In short, if you do a talk radio show and don’t have a podcast, you should.  And if you do have a podcast, are you doing it as well as you could?

It’s not hard to create and disseminate a podcast and well, if you know what you’re doing. It’s also really easy to create and disseminate a podcast poorly, if you don’t.

There are many ways to produce and release a podcast.  I’ve been podcasting almost daily since 2006, have studied many different methods for all aspects of it, I’ve worked as a paid consultant helping many people set up websites for podcasts and get set up for producing good audio at home.  I’ve culled that experience down to a solid step-by-step process and made this video.  It’s the first video of at least two I’ll do on podcasting.

I was going to write a book on the subject.  But after thinking long and hard, I decided that a couple of well-produced videos would show it better.  You can view it here.

This first video is 49 minutes long and covers setting up a website specifically for podcasting, including configuring the PodPress plugin.  Also covered is encoding high-quality low-size MP3, tagging those MP3s correctly, and submitting your show to the three most important podcast directories (iTunes, Stitcher and TuneIn).

I made this video first before making one about recording, because I’m assuming most Talkers readers are already producing some sort of audio on a regular basis. But my next video will be on recording and editing quality audio.


Michael W. Dean is the co-host of The Freedom Feens on Genesis Communications Network.

Indiegogo for FeenPhone – HQ free software for remote podcasting and radio

Please share this on your social networkz – thanks!

Indiegogo for FeenPhone – HQ free software for remote podcasting and radio:


Get the Freedom Feens mega-tron effects unit!

Get the groovy effects unit (Lexicon MX200) that Michael is now using on the Feens. 


It’s awesome. Two channels of programmable delays, reverbs, flanging, pitch shifts and more. Can also be used as a hardware plugin directly into digital sound programs (DAWs). Awesome! It’s low noise, low price ($170) and lots of fun. Here Michael messing around with it on this Feens episode.

Here’s a PDF of the manual for this unit.

Getting this was inspired by the messy glorious episode we did one night at Porcfest, that used effects that were only heard in the room (but not on the radio), and I broke the Internet doing it.

–Michael W. Dean, Freedom Feen

Get the great inexpensive mic our co-hosts use


Open source your liberty! Get the Incredibly Good (and affordable) Audio-Technica AT2005USB Cardioid Dynamic Mic.

It’s 55 bucks and sounds like a million bucks. It’s USB enabled, our co-hosts use this over Skype. The Audio-Technica AT2005USB mic (GET IT HERE). Also you’ll need a foam windscreen with the mic. (Get those HERE). That and a pair of headphones and you can start your own podcast, and sound better when being a guest or a caller on a radio show. (Free Talk Live takes Skype calls, so does the night time weeknight Freedom Feens.)
You’ll also want a mic stand. The included table tripod stand is OK in a pinch, but you want the mic off the table and closer to your mouth.

On the table the mic will pick up vibration and bumps, and having it about five inches from your mouth will give you much better sound. I recommend this mic stand for 15 dollars.


If you want to get fancy, this scissor mount mic stand is about 30 dollars.

If you must use the included tripod table stand, fold a T-shirt up underneath is to dampen vibrations from reaching the mic.

mic with t-shirt

If you use the scissor mount mic stand:

Scissor arm with scarf

That “boing!” sound from your spring-loaded mic stand bothering you? “Freedom Feens” co-host Michael W. Dean has a quick solution (see photo): “Wrap a scarf around the springs of a microphone scissor arm to prevent ‘boing!’ sounds from leaking into the mic when you move it. Plus it looks totally rock ‘n’ roll, kind of 70s freeform FM music radio. And visual cues can inspire shifts in talk style. An influence of 70s freeform FM music radio can be fun and useful in talk radio.”

Note on inexpensive mics: Don’t get the “Yeti” mic instead, it looks more “fancy” but doesn’t sound as good as the Audio-Technica AT2005USB. The Yeti also costs MORE, and is aimed more at people who go for looks more than good audio specs. I’ve owned a lot of cheap mics (and expensive mics), and the Audio-Technica AT2005USB is great. It’s also much smaller than the Yeti, so the AT2005USB is easier to travel with. The Yeti also picks up too much background noise.

–Michael W. Dean, Freedom Feen.

Protect your gear for 15 dollars


I recently bought a 14,000 RPM Diamond Engraver Pen on Amazon, HERE. It’s AC-Powered, UL-Listed and comes with 3 tips. I’ve been using it to carve my name into personal property that I don’t plan on ever selling:


Libertarianism is based on property rights. Your property is more your property if it has your name carved into it. And cops will never get your stuff back if it’s stolen. But if you have your name carved into it, you might.

Some people recommend carving your social security number into your property because it’s more of a unique identifier than your name. I recommend against it. First, because thieves seeing your SS number on your stuff or in a photo of your stuff makes it easier to steal your ID. Second, most people don’t carry their SS card, but do carry their ID card, so if you ever have to prove you are the person connected to the property, you probably have the ability to do it on you at all times. Third, do you really want to use your FDR socialist government number to ID your stuff? I don’t.

If you have a fairly common name, like I do, add your middle initial, especially if if’s an uncommon middle initial like mine. (I do share it with George W. Bush, but don’t hold that against me, I didn’t choose that. And it’s not in his honor. W was an unknown 17-year-old prep school F-up when I was born and named.) If you don’t have a middle initial, use your name and your website address.

Wear eye protection and some sort of air filter mask (even just a cloth over your face is better than nothing) while using the engraver, it gives off a little cloud of particles while you’re using it. (Metal, plastic or whatever you’re engraving into.) If you have sensitive kitty ears like me, you’ll also want to wear hearing protection. The sound of a diamond drilling into hardened steel is pretty loud and horrible.

I also recommend keeping a record of the serial numbers of all your property too. But adding your name is an extra layer of security. If there’s ever a disagreement on who owns something, you may simply have to show some arbitrator your ID, rather than go home and get your list of serial numbers.

Disfiguring your property with your name also makes it less likely that you’ll try to sell it when you’re short on cash, because people are less likely to want to buy something that has someone else’s name carved in it.

–Michael W. Dean